Cisco joins the Zodiac Interactive Partner ProgramReinforces the Groundswell of iTV to the Masses VALLEY STREAM, NY— May 4, 2010 — Zodiac Interactive, an industry–leading and Emmy® award–winning developer of software for interactive television, announced today that Cisco has joined the Zodiac Partner Program in support of cable operator tru2way deployments. As part of the Zodiac Partner Program, Cisco has licensed Zodiac's PowerUp for tru2way and PowerUp™ Monitor Server application to test with select tru2way set–top boxes. PowerUp™ is a cross–platform software middleware and presentation engine solution that enables advanced iTV/ETV application deployments across multiple set–tops, including legacy boxes. The Zodiac PowerUp Monitor Server and Monitor App. provide all necessary functionality for life cycle management with proven scalability and un–paralleled performance. To date, PowerUp delivers the iTV/ETV experience to over 10 million set–top–boxes currently deployed by Zodiac MSO clients. Zodiac's PowerUp software for tru2way offers a common platform of open APIs and libraries that allow for a broad range of iTV applications to be developed and deployed across multiple devices and component configurations, with no integration issues. Zodiac Interactive CEO Brandon Brown commented, "e;As a multi–platform middleware solution and presentation engine, our PowerUp software provides cross platform interoperability for PowerTV, IPTV, ETV, and tru2way in compliance with the CableLabs® specifications."e; Zodiac plans to demonstrate its latest version of PowerUp for the first time at the upcoming National Cable and Telecommunications Association conference, The Cable Show, in Los Angeles May 11–13 2010. About Zodiac InteractiveZodiac Interactive is an industry–leading and Emmy winning developer of software for interactive television. Zodiac's PowerUp™ Framework is cross–platform software that unifies and enables advanced TV applications across multiple set–tops. The core of PowerUp, with its open APIs and libraries, makes it easy for operators to develop and deploy advanced TV services, such as user interfaces, EBIF, EPGs, tru2way, VOD, Web-Services, and other features demanded by operators today. For more information, visit www.zodiac.tv. Interactive Television 2.0 and PowerUp are trademarks of Zodiac Interactive. EBIF and tru2way are trademarks of Cable Television Laboratories, Inc. Other company, product and service names mentioned herein may be trademarks or service marks of their respective owners. ### Contacts:Mostafa Razzak |
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